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Article Updated 12/01/2017

 

 

A Web Designer and Why I’m Successful Currently

 

It’s 2012 and the technological age is in full swing. Every person and his dog want to take advantage of the Internet and the glorious opportunities that it presents us with. Unfortunately, what this means is that far too several people are branding

 

branding themselves as web designers. This is the story of how I entered the web design business and, despite it being so overcrowded, how I made a success of my small design studio. Without trying to sound similar to a pompous primate

 

I would like to help further the web design industry by letting you in on, or reminding you of, one of the lesson that have kept me afloat in this competitive industry – lesson I had to learn the hard way.

  • Starting Out As a Web Design Wannabe

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Web Design

 

Picture this: A 15-year-old pale-skinned, pimple-faced teenager who believes he may accomplish anything. Through family connections, our brace-faced young hero gets the opportunity to design a website for a restricted school. He has no prior web design experience but is confident that his supreme talent

 

in Space Invaders could translate into a great looking website! As you have probably guessed by now, that naive young lad was, I’m ashamed to say, me. And that exemplary piece of art you see above was our first always website. Now you’re probably wondering .

 

how I went from that monstrosity to running an even remotely successful design studio. The fact is we didn’t. At least not instantly, it took a number of years and one sudden realization before we could always hope to succeed in an industry where practically everybody was better and more established than us.

Our sudden Realization

After embarrassingly having decided that our first website was pretty darn awesome, and quite a bit of fun to create, my industry partner – another spotty teenager – and I, decided we could totally start our own web design industry. We were going to be millionaires!

For a few years after starting said web design business, we picked up the odd customer (relative would probably be more apt) who was on a low budget and we thought we were doing rather well. We had exposed the magic of Content Management Systems and started creating terrific template-based websites. We didn’t worry that they looked exactly like 431 other websites on the Internet. Nobody would ever know!

It wasn’t until a few years before that we sat back and it dawned on us that we really weren’t making any impact on the market whatsoever. Our websites were mediocre. We had no actual purpose. We were yet another boring web design business trying to take advantage of the technological age and customer naivety.

Auspiciously I tend to be a rather stubborn person. If I hadn’t given up after our initial attempt at a website, I definitely wasn’t going to throw in the towel now. This prompted me to take a long hard seem at what we were doing and why we weren’t doing well at all.

This eventually lead us to partnering with an SEO and web design company based in Canada, For Web design Calgary ThinkTankSEO are the digital company to use.

October 12, 2016 / George Reed